Director: Punit Malhotra
Producer: Karan Johar,C. Ashwini Dutt
Music : Vishal-Shekhar
Cinematography : Ayananka Bose
Distributed by :Dharma Productions,UTV Motion Pictures
Budget Rs. 20 million[citation needed]
Release date:2 July 2010.
I Hate Luv Storys Hindi Movie Review:
You will not hate this love story, a spoof on ace director Karan Johar from his own production house. Hats off to Karan for daring to produce a film that makes fun of his kind of cinema. Samir Soni steps into his shoes with great ease in the film. Director Punit Malhotra takes a pot shot at everything - designer sets, boy meets girl sagas, actresses singing in chiffon saris in the Alps - that made directors like Karan, Aditya Chopra and Kunal Kohli a name to reckon with in the industry.
Story:
In terms of content, nothing is new. But the treatment is fresh, the backdrop is interesting and it's fun watching the romance brew between the lead pair Simran and Jay on the sets of a movie. Yes, the film is about the making of a love story where Simran works as an art designer and Jay as an assistant to highly successful director Vir Kapoor (Samir), known for his candy floss romantic sagas.Well Coming Into StoryI Hate Luv Storys’ main lead character, J (Imran Khan) tries to poke fun of all the mush and romance ideas that generate from Bollywood. Ironically, working with Bollywood’s King of mush, filmmaker Veer Kapoor, he barely manages to keep a straight face about all that’s happening around him. A complete opposite of J, Simran (Sonam) joins Veer Kapoor’s production as a set designer. As expected clashes take place between the two but eventually they end up becoming good friends. Gradually she ends up falling for, Mr. Wrong at the risk of dumping her loyal perfect Mr. Right Raj (Sammir). J rebuffs her. Hurt, she tries to get over her fixation for J and decides to concentrate on her relationship with Raj. But by then J has fallen head over heels in love with Simran and wants her back. How he tries to use all the tricks from the clichéd Bollywood references and much more to woo Simran back, forms the rest of the film.
Artist Performance:
The performances at best can be termed earnest. At no point do Imran Khan and Sonam Kapoor disappoint but at no point do they make an impression beyond expectation. Imran Khan continues to exert his distinct lip movements while speaking but you get used to it in due course. Sonam brings a refreshing appeal to her sugar-sweet character. Kavin Dave as Jai’s colleague-cum-companion has impeccable comic timing and is hilarious with his straight-faced expressions. Sammir Dattani is supposed to play a bore and he does just that getting no scope. Sameer Soni as the eccentric and traditional filmmaker is amusing. Bruna Abdullah enchants with her sex-appeal in her short part. Aamir Ali has his moments and Pooja Ghai looks sexy while revisiting sari-clad scenes of Rani Mukherji and Aishwarya Rai.
Technical And Other Departments:
Technically the film scores in all departments from Vishal-Shekar’s peppy score, Ayananka Bose’s colourful cinematography, Aki Ali’s crisp editing to Bosco-Ceasar’s cool choreography. Salim-Sulaiman’s background score and Manish Malhotra’s costume designs aren’t much demanding since they derive heavily from all the romance flicks that are spoofed here.
Analysis:
Boy hates mushy love stories, doesn’t believe in love and all those things that come along with it whereas the girl is a big believer in romance and is living her own perfect love story with a childhood pal. Boy meets this girl and don’t get along but eventually love strikes!
First for the girl but the boy rejects it explaining that he only thought of her as a friend. Soon love strikes him too but by then it is too late. He tries to woo her back and ends up doing all those mushy things that he hated in the first place.
Punit Malhotra’s debut directorial venture, I Hate Luv Storys works well when it tries to poke fun at these elements but eventually falls in the same clichéd trap when it comes to delivering as a film.
I Hate Luv Storys’ main lead character, J (Imran Khan) tries to poke fun of all the mush and romance ideas that generate from Bollywood. Ironically, working with Bollywood’s King of mush, filmmaker Veer Kapoor, he barely manages to keep a straight face about all that’s happening around him.
A complete opposite of J, Simran (Sonam) joins Veer Kapoor’s production as a set designer. As expected clashes take place between the two but eventually they end up becoming good friends.
Gradually she ends up falling for, Mr. Wrong at the risk of dumping her loyal perfect Mr. Right Raj (Sammir). J rebuffs her. Hurt, she tries to get over her fixation for J and decides to concentrate on her relationship with Raj.
But by then J has fallen head over heels in love with Simran and wants her back. How he tries to use all the tricks from the clichéd Bollywood references and much more to woo Simran back, forms the rest of the film.
First timer, Punit delivers big when it comes to giving the film a fresh treatment in terms of narrative and style and laces it with some extremely laugh out loud one liners. But as a writer, he falls short of offering anything new when it comes to the script.
Agreed, it tries to take a funny look at the romance seen through the typical eyes of Bollywood, by doing a parody of sorts on filmmakers.
He includes his own producer Karan Johar, Sanjay Leela Bhansali and even Aditya Chopra in it but one fails to understand why Punit doesn’t give a new perspective about the same in his own film given the resources he had in hand.
The jovial first half has its moments but the second half tends to drag, especially since you can predict well in advance how and where it is all heading. But, full marks to his actors including the periphery ones, who keep it rocking with their perfect acts.
First for the girl but the boy rejects it explaining that he only thought of her as a friend. Soon love strikes him too but by then it is too late. He tries to woo her back and ends up doing all those mushy things that he hated in the first place.
Punit Malhotra’s debut directorial venture, I Hate Luv Storys works well when it tries to poke fun at these elements but eventually falls in the same clichéd trap when it comes to delivering as a film.
I Hate Luv Storys’ main lead character, J (Imran Khan) tries to poke fun of all the mush and romance ideas that generate from Bollywood. Ironically, working with Bollywood’s King of mush, filmmaker Veer Kapoor, he barely manages to keep a straight face about all that’s happening around him.
A complete opposite of J, Simran (Sonam) joins Veer Kapoor’s production as a set designer. As expected clashes take place between the two but eventually they end up becoming good friends.
Gradually she ends up falling for, Mr. Wrong at the risk of dumping her loyal perfect Mr. Right Raj (Sammir). J rebuffs her. Hurt, she tries to get over her fixation for J and decides to concentrate on her relationship with Raj.
But by then J has fallen head over heels in love with Simran and wants her back. How he tries to use all the tricks from the clichéd Bollywood references and much more to woo Simran back, forms the rest of the film.
First timer, Punit delivers big when it comes to giving the film a fresh treatment in terms of narrative and style and laces it with some extremely laugh out loud one liners. But as a writer, he falls short of offering anything new when it comes to the script.
Agreed, it tries to take a funny look at the romance seen through the typical eyes of Bollywood, by doing a parody of sorts on filmmakers.
He includes his own producer Karan Johar, Sanjay Leela Bhansali and even Aditya Chopra in it but one fails to understand why Punit doesn’t give a new perspective about the same in his own film given the resources he had in hand.
The jovial first half has its moments but the second half tends to drag, especially since you can predict well in advance how and where it is all heading. But, full marks to his actors including the periphery ones, who keep it rocking with their perfect acts.
Final View:
As much as it spoofs candyfloss clichés like rain-drenched sequences, drunken scenes, red roses and an airport climax, I Hate LUV Storys resorts to each of them turning out into yet another love story. So if you hate love stories, this one’s certainly not for you. I hate such (clichéd) love stories. It is a Below Average Film. There is nothing new in this Film.
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